Staying alert

What is it?

Two campaigns to stimulate workers to discuss safety and unsafe behaviour, organised by SafetyNL and based on the angel ‘Alerta’ and the slogan “I’m not Jack”.

Who is it for?

Workers, employers and HSE specialists.

What is the benefit?

Helping teach workers to really start “thinking for themselves” about safety, using a fresh approach to make them aware of the risks again.

Getting started

  • Read through the information on page 12 in the linked pdf.
  • For further information on the campaign, email to

Related Good Practices